Seven Simple Strategies to Save on Your Next Makeup Purchase


This is a guest post by Stephanie Lynch. The co-founder of

Even if you’re on a tight budget, it doesn’t mean you have to give up your makeup the next time you head to the store to purchase some.

Regardless of how you’re looking to save money, here are seven ways to save on makeup today

Downgrade Your Brands

The next time you’re in the grocery store, compare the ingredients in a store-branded item to a name brand item and what you’re going to quickly notice is the ingredients are almost always the same, with maybe the exception of one or two ingredients.

The same can be said about makeup. Instead of splurging $50 on an eyeshadow pallet, consider a frugal alternative that may cost as little as $8.

When I was researching the Internet, I found this really helpful post showcasing 20 amazing makeup frugal alternatives at your local drugstore.

Always Search for Coupons

If you’re in need of makeup, then there’s a good chance you’re going to know exactly what you need.

Before you head to the drugstore or grocery store, however, search the Internet to see if any coupons are available for the particular item you’re looking for since popular brands, such as Maybelline and L’Oreal, commonly have coupons.

You can often find these coupons by using a grocery store coupon database, searching Google or even visiting the brand’s social media page.

Collect Some Samples

This one is really stretching it, but it’s one of my favorite ways to save on makeup. These samples can come anywhere from the department store at your local mall or even at a hotel if you recently stayed at one.

Some people even search Facebook or the Internet to see which companies may be sending out free samples.

Even if you don’t need the samples, take one and stockpile it in your bathroom cabinet; you will be amazed at how fast this small sample pile can grow.

Make Your Own

If you’re the type who enjoys getting their hands dirty, have you ever thought about creating your own makeup? It’s actually not as hard as you think.

According to, a homemade option can include ingredients such as arrowroot powder, zinc oxide and gold mica dust.

This type of foundation will not only be healthy for your skin, it will steer clear of some of those harmful ingredients found in many brands you see on the store shelves.

Search the Internet as you will quickly find there are hundreds of ways to create your own homemade makeup at home.

Try Your Local Dollar Store

If you’re not a fan of dollar stores, it may be time to start becoming one.

While most of the makeup found at dollar stores is junk, you can snag a deal once in a blue moon.

For example, some of your larger makeup manufacturers will often discontinue a product and will send their leftovers to the dollar store to get rid of it.

The lesson here is that most of the time, you won’t find a great product, but there may be that one random visit when you can score a $10 product for a buck.

Ask Yourself, “Why?”

Open your makeup drawer and ask yourself why you’re purchasing makeup.

Do you need it for work? Do you need it for a date?

If you find yourself purchasing makeup for the heck of it, just make sure that each makeup purchase will be put to good use.

Less is More

Of course, the more you use, the quicker you will need your next batch, so when you apply mascara or blush, just keep in mind only one coat is necessary to last the rest of the day.

Also, when applying your foundation, consider using a damp makeup sponge to cut down the amount of foundation you use or even skipping a day here or there.

This list could keep going, but it’s up to you to be creative or look for ways to save the next time you purchase makeup.

There’s no reason to spend $50 on makeup when $10 will give you an identical product. Whether it’s couponing or shopping for an alternative brand, there’s always ways to save.

Author Bio: 

Stephanie Lynch is the co-founder of – the Internet’s largest cost helping database. Here, you can find the costs on virtually anything, ranging from health procedures to professional services. Feel free to follow her on Twitter @howmuchforit.